Print Companies in South Melbourne
South Melbourne – two kilometres from Melbourne CBD – was known as Emerald Hill way back in the 1840s, even before it was proclaimed a borough in 1855. The 'Canvas Town' of the gold rush days soon gave way to something altogether more stately, and much of the suburb's proud Victorian architecture has been heritage listed today. The town hall precinct is regarded as Melbourne's best example of the era.
The South Melbourne Swans AFL Club became Sydney Swans some time ago, but soccer fans boast of South Melbourne Hellas's several national titles. There are still some film and TV studios in the suburb as well, though much production has moved on to the new studios in Docklands.
South Melbourne, like the CBD, has many character-filled laneways, decorated by edgy street art and cobbled by bluestone, that are fast acquiring a following among tourists. Clarendon Street is the best known commercial street, mainly of small businesses, with cafes and restaurants and galleries, largely gathered around the popular South Melbourne market, to tempt both locals and visitors. For print companies, South Melbourne's proximity to the city and its commerce is a bonus, but the sophisticated and local gentrified lifestyle also offers a healthy trade with other retailers and domestic customers alike.
Gentrification hit South Melbourne in the 80s, and the entry of middle class couples renovating now-iconic terrace houses contrasted with the tall housing commission flats erected all over the suburb with the post-war immigration of the 50s and 60s. During the 1990s, a new wave of building – mainly upmarket apartments – has turned Clarendon Street into one of the highest yielding commercial streets in Melbourne.
Consequently, there is a steady market for a range of printing needs, from business cards and stationery, to flyer, brocure and catalogue printing, postcards and full colour.