Iconic sweets maker honoured with new street name

November 14, 2017 by  

The sweet heritage of a company that once manufactured the iconic Australian lollies Fantales, Jaffas and Minties is to be honoured.

The site of the former business Sweetacres in Rosebery, near Alexandria, will form a new street that will link Rosebery Avenue and Crew Place, and is to be known in the future as Confectioners Way. It will be part of a new commercial and residential development.

Sweetacres, business cards for which originally stated it was on Rothschild Avenue, was part of an industrial estate owned by James Stedman-Henderson Ltd as of 1918.

Celebrating Sydney’s industrial past in this manner was “important”, according to Lord Mayor Clover Moore, who said:

“Sydney has a rich history and this is an ideal way to honour the men and women who helped create our city.”

He said James Stedman had a long history of making sweets, dating back to 1850, and with the assistance of his sons he developed one of Australia’s largest import manufacturing and wholesale confectionery business.

The business began production in Sydney’s Kent Street, later moving to Rosebery where it set up a 12-acre site, plus numerous facilities to cater for its more than 1,000 strong mainly female workforce.

Popular confectionery such as Minties first rolled off the production line in 1922, with Jaffas following in 1931, then Fantales eight years later.

The Minties craze in Australia saw the launch of the slogan:

“It’s moments like these you need Minties.”